Here at The Hub we invite founders and start-ups the opportunity to choose from a curated list of services designed to help equip the next wave of diverse & purposeful disruptors with access to strategy, design-led expertise and recommendations that will help shape and elevate their brand and product during those awkward early stages.
As we embrace a digital era where individuals and organisations have become increasingly more accessible, it’s more important now than ever for us as founders and disruptors to find our community, our voice and to craft our brand. Led by our founder, we will: explore why building a brand starts with your purpose, uncover how your brand pillars and values will inform your communications & marketing strategy and build your brand voice.
For any startup, we understand how important validation & traction is for any great idea and concept to be brought to life. At 478, our ideation and prototyping programme is designed to offer founders expert strategic, design led & digital support where we can collaboratively take an idea from a sketch to a tangible and dynamic prototype that gives founders the opportunity to go to market and validate their proposition.
Built upon three pillars our audit offers a full review, plus recommendations on how to weave your tone of voice within your content. It’s imperative your verbal language is just as considered as your visuals. Pillar two is formed around shaping your user journey strategy defined by understanding the needs and behaviours of your customer to better inform how we narrate your story and design your website to create a memorable brand experience. The final pillar is all about design, combined with recommendations to elevate your digital presence. Find out more.
“What we’re looking forward to next is a whole new brand launch, courtesy of our branding agency 478 Studios who have created some amazing designs that we’re really excited about. From new packaging, a new identity, complemented by some really vibrant colours, 478 really did bring life to our soaps and all of our products.”
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Chinapa Aguh, Founder of Ancestral Beauty from Africa (ABA).
Lifestyle & Body